The Popularity Illusion- Mitch Prinstein
  • The Popularity Illusion- Mitch Prinstein

The Popularity Illusion- Mitch Prinstein

MAD112.50
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Surely a person's popularity, be it at school, work or on social media, is the best predictor of how happy and successful they will be? The truth is actually much more complex and is based on millennia of human evolution. In this impeccably researched and highly entertaining book, Professor Mitch Prinstein reveals that there are two very distinct types of popularity: the first based on status and the second based on likeability. Whilst we may be hardwired to crave status, only one of these types will really get you where you want. 

9781785040559
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The Popularity Illusion-...

MAD112.50
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